Skip to main content

What Aristotle and Joshua Bell can teach us about persuasion - Conor Neill

1,038,916 Views

90,107 Questions Answered

TEDEd Animation

Let’s Begin…

Imagine you are one of the world’s greatest violin players, and you decide to conduct an experiment: play inside a subway station and see if anyone stops to appreciate when you are stripped of a concert hall and name recognition. Joshua Bell did this, and Conor Neill channels Aristotle to understand why the context mattered.

Which is not a means of persuasion?

About TED-Ed Animations

TED-Ed Animations feature the words and ideas of educators brought to life by professional animators. Are you an educator or animator interested in creating a TED-Ed Animation? Nominate yourself here »

Meet The Creators

  • Educator Conor Neill
  • Artist Jason Permenter, Rebecca Whipple Silverstein, Saschka Unseld
  • Narrator Conor Neill

More from The Big Questions