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The walk from "no" to "yes" - William Ury

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TED Talk

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William Ury, author of "Getting to Yes," offers an elegant, simple (but not easy) way to create agreement in even the most difficult situations -- from family conflict to, perhaps, the Middle East. (Filmed at TEDxMidWest.)

Who does William Ury say is the primary unifying figure and story of the Middle East?

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