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The key to media's hidden codes - Ben Beaton

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TEDEd Animation

Let’s Begin…

Colors, camera angles and logos in the media can all prompt immediate associations with emotions, activities and memories. Learn to decode the intricate system of symbols that are a part of everyday life -- from advertising messages to traffic signs.

About TED-Ed Animations

TED-Ed Animations feature the words and ideas of educators brought to life by professional animators. Are you an educator or animator interested in creating a TED-Ed Animation? Nominate yourself here »

Meet The Creators

  • Educator Ben Beaton
  • Artist Celeste Lai
  • Director Jeremiah Dickey
  • Animator Lisa LaBracio
  • Narrator Ben Beaton

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