How to use rhetoric to get what you want - Camille A. Langston
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How do you get what you want, using just your words? Aristotle set out to answer exactly that question over two thousand years ago with a treatise on rhetoric. Camille A. Langston describes the fundamentals of deliberative rhetoric and shares some tips for appealing to an audience’s ethos, logos, and pathos in your next speech.
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- Educator Camille A. Langston
- Script Editor Alex Gendler
- Director Hector Herrera
- Producer Pazit Cahlon
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- Narrator Addison Anderson

by TED-Ed
According to most rhetorical theorists; rhetoric, or any act of communication, is persuasive. Oftentimes, those messages are underhanded or manipulative, such as speeches from politicians or sales campaigns from advertisers. Instead of using rhetoric for selfish gains, as in “getting what you want,” how can we use rhetoric in ways that are more unives?
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Suri Stout
Lesson completed
This is good to help spread knowledge, but can be used as bad as well.
Gavin Ferretti
Lesson completed
Using rhetoric pathos, leaders can help guide a country(s) during a time of global confusion and chaos to help try and create peace, and tranquility to calm a distressed country(s).
Ferda Bayazit
Lesson in progress
What does "unives" mean?
Joselyn Mena
Lesson completed
Using rhetoric ethically, a leader inspires environmental action through shared responsibility and open dialogue.
Yamely Lopez
Lesson in progress
We could use rhetoric to share positive thoughts and make us have a better mindset.
Jacob Ortiz
Lesson in progress
Well, I think we can use this for good like spreading knowledge and insight. However like a anything it can be used for bad as well.
Álvaro Orlando Beckeld
Lesson in progress
There are many causes that must be infected, some of them: the environment, healthy eating and the purpose of life.
We can also use persuasive appeals like Logos that uses logic and reasoning. In this way, we can show an ad about a product and make the audience use their logic to see if it attracts them.
Piper Hansill
Lesson in progress
Rhetoric, rather than being used for manipulation of customers or political goals, should be used when trying to inform and correct changes of the past. Often, those of older generations see things as fine when the new generations see a need for change. Rhetoric can be used to alter the response of "this is how it's always been, and therefore, it's okay."
Melissa Negrete
Lesson in progress
rhetoric can be used for the knowledge that may bring others towards bettering themselves . persuasion should use more logos rather than pathos
Heather Robinson
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