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A 40-year plan for energy - Amory Lovins

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TED Talk

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In this intimate talk filmed at TED's offices, energy innovator Amory Lovins shows how to get the US off oil and coal by 2050, $5 trillion cheaper, with no Act of Congress, led by business for profit. The key is integrating all four energy-using sectors—and four kinds of innovation.

Explain the concept of “freebates” and how they relate to automobiles. Can the concept be applied to any other area of energy use?

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