Skip to main content

Social media algorithms explained

23,586 Views

123 Questions Answered

Best of Web

Let’s Begin…

Algorithms impact our lives regardless of our math proficiency. Put simply, they're instructions governing how software behaves on our computers. Social media platforms like TikTok, YouTube, and Instagram employ algorithms to curate what posts you see and when. This curation shapes your experience, aiming to keep you engaged, although experts caution that this may not always be a good thing.

Additional Resources for you to Explore

For further exploration of social media algorithms and their impact, consider diving into academic research papers such as 'The Power of Social Media Algorithms' by researchers at leading universities. You can also explore in-depth articles from reputable sources like Wired that analyze the workings of algorithms, like this article discussing how Joe Biden wants US Government algorithms tested for potential harm against citizens or this one about Pinterest’s use of algorithms to promote seeing a range of body types. 

TED Talks offers a wide range of discussions about algorithms, ranging from this animated short explaining what an algorithm is to conversations about how algorithms shape our world.  

Interested in understanding the technical aspects of algorithms?, Online courses and tutorials on platforms like Coursera and Khan Academy offer valuable insights into algorithm design and optimization. Lastly, engaging with online communities and forums like Reddit's r/technology or r/socialmedia can provide firsthand accounts and discussions on navigating social media algorithms.

Next Section »

About TED-Ed Best of Web

TED-Ed Best of Web are exceptional, user-created lessons that are carefully selected by volunteer teachers and TED-Ed staff.

Meet The Creators

  • Video created by CBC Kids News
  • Lesson Plan created by Myra McCormick