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The power of creative constraints - Brandon Rodriguez

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TEDEd Animation

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Imagine you were asked to invent something new. It could be whatever you want, made from anything you choose, in any shape or size. That kind of creative freedom sounds so liberating, doesn’t it? Or ... does it? if you're like most people you’d probably be paralyzed by this task. Why? Brandon Rodriguez explains how creative constraints actually help drive discovery and innovation.

What constraints were NASA trying to address by using airbags and the Skycrane for the Pathfinder and Curiosity rover? Why not just use rockets to land on the surface of Mars?

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TED-Ed Animations feature the words and ideas of educators brought to life by professional animators. Are you an educator or animator interested in creating a TED-Ed Animation? Nominate yourself here »

Meet The Creators

  • Educator Brandon Rodriguez
  • Director Bálint Farkas Gelley
  • Script Editor Emma Bryce
  • Producer Bella Szederkényi
  • Designer Máté Muszka
  • Associate Producer Jessica Ruby
  • Content Producer Gerta Xhelo
  • Editorial Producer Alex Rosenthal
  • Narrator Addison Anderson

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