The life cycle of a pair of jeans - Madhavi Venkatesan
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The first pairs of jeans were designed for durability; denim was constructed as a sturdy weave worn by sailors and miners. But over the course of the 20th century, as the demand for jeans has gone up, their durability has gone down. Today, most pairs last no longer than a year. And each new pair you buy has a much higher cost than you might think. Madhavi Venkatesan traces the life cycle of jeans.
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Additional Resources for you to Explore
Read the following articles to learn more about this subject:
4 Truths Behind Your Fast Fashion Jeans
A New Textiles Economy: Redesigning fashion’s future
How ethical is the denim supply chain?
Denimosity
Your ripped jeans aren’t cheap. Fast fashion costs a lot and the planet is paying the price
The life and death of your jeans
4 Truths Behind Your Fast Fashion Jeans
A New Textiles Economy: Redesigning fashion’s future
How ethical is the denim supply chain?
Denimosity
Your ripped jeans aren’t cheap. Fast fashion costs a lot and the planet is paying the price
The life and death of your jeans

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