The best way to apologize (according to science)
Let’s Begin…
Over the years, people have come up with some truly awful apologies. From classic non-apologies, to evasive excuses, and flimsy corporate promises, it’s all too easy to give a bad apology. Good apologies generally share certain elements, and considering these factors can help you make amends in a variety of situations. Explore what to do— and not to do— in order to deliver an authentic apology.
Give an example of a poor apology, and explain how you might make it better. What is the essential difference?
Sign in to answer questionWatch the video and finish the Think section to complete the lesson.
About Build Character
Character refers to ways of thinking, acting, and feeling that benefit others as well as ourselves. Character is plural—encompassing strengths of heart, mind, and will. Like social and emotional learning, the elements that make up character can be taught, learned and practiced, and we’re here to help. Explore this page to strengthen your kindness, grit, decision making, curiosity, emotional intelligence and more - brought to you by TED-Ed and Character Lab.
Meet The Creators
- Video created by TED-Ed
- Lesson Plan created by TED Ed
